Carnival Cruise Line and Build-A-Bear Workshop have entered into an exclusive partnership, according to a statement. Thus, the first Build-A-Bear Workshop At Sea is being rolled out aboard Carnival Dream and is expected to be fleetwide aboard all 25 Carnival ships by summer 2017.
The Build-A-Bear Workshop At Sea provides children of all ages an opportunity to make their own bear that can be customized with a variety of outfits and accessories, from tutus and high-top sneakers to, appropriately enough, vacation wear like bathing suits and sunglasses.
Each bear comes complete with its own “birth certificate” with the bear’s name and date he or she was created, as well as a logoed drawstring bag. Additionally, the bears have their own “voice” via a recordable sound chip with kids recording their own special message.
“Build-A-Bear Workshop is a popular part of American culture and we’re delighted to provide our guests with an opportunity to make their own custom-designed bear and create a lifetime of memories,” said Christine Duffy, president of Carnival Cruise Line. “We are equally grateful to partner with Build-A-Bear Workshop to help raise money for the special kids at St. Jude Children’s Research Hospital,” she added.
“Build-A-Bear Workshop stores have always been a destination for families, and our partnership with Carnival Cruise Line will offer passengers the chance to take part in the fun of making new furry friends while onboard,” said Sharon John, president and CEO of Build-A-Bear Workshop. “The arrival of the new Build-A-Bear Workshop experience on Carnival Cruise Line ships is an exciting example of how we’re bringing our nearly 20-year-old brand into more places than ever before.”
Prices for the bears start at $20 with outfits and accessories starting at $5.