Carnival Cruise Lines UK today announced two new executive promotions with Iain Baillie named managing director of UK sales and Erin Johnson UK marketing director.

With 20 years of experience in the travel industry, Iain Baillie joined Carnival Cruise Lines UK in 2012 from Complete Cruise Solutions representing P&O, Cunard, and Princess as a senior sales manager. Baillie’s appointment to managing director of sales at Carnival Cruise Lines UK follows a hugely successful execution of trade sales achieved through key trade partners as well as forging new relationships across the UK and Ireland.

Erin Johnson began her career at Sea Vacations in 2001 as a sales and marketing coordinator, swiftly progressing up the ranks and eventually being appointed marketing manager for Carnival Cruise Lines UK. During her tenure with Carnival, Erin has developed a number of successful marketing initiatives, including the creation of a specialist UK website for agents and consumers and overseeing a multi-million-pound advertising campaign in 2013.

Commenting on the announcement, Adolfo Perez, Carnival’s vice president new market and new product marketing, said:

“Iain and Erin have been instrumental in Carnival’s continued growth in the UK and Ireland, both in terms of building awareness through highly effective marketing campaigns as well as developing exciting new marketing and sales training initiatives for our valued travel agent partners. They both have a passion for cruising and are committed to expanding Carnival’s presence throughout the UK and Ireland.”

Both Iain Baillie and Erin Johnson will continue to report directly to Adolfo Perez, vice president, new market and new product marketing.