MSC Cruises has appointed Elizabeth Lindsley Elwood as the manager of Corporate & Incentive Sales for North America, a newly created position for the line.
She will use her extensive cruise industry and corporate sales experience to grow the company’s incentive and meeting business within the meeting, incentive, conference and exhibition (MICE) distribution channel as well as the corporate direct marketplace.
“We are extremely excited to have Elizabeth join our growing sales team at a time when MSC is establishing a strong presence as a year-round operator in North America with intentions to grow capacity in the coming years. Our current twelve-ship fleet offers outstanding state-of-the-art hardware for large meetings, incentive trips and custom charters along with a touch of Mediterranean spirit in everything we do and everywhere we go,” said Ken Muskat, senior vice president of Sales & Marketing for MSC Cruises.
“Building relationships and awareness of MSC with corporate and incentive clients as well as developing strong ties with meeting and third-party travel partners is a strategic goal of MSC and we are honored Elizabeth will be working with us to make this happen,” he continued.
Elwood brings to MSC Cruises more than 30 years of sales, customer service and marketing experience in the global cruise and airline industries. Most recently, she was with Celebrity Cruises as Corporate Sales Manager where she established preferred partnerships, exceeded goals regularly and was continuously recognized for her achievements.
Her prior experience also includes Royal Caribbean International, as manager of Corporate & Incentive Sales, Holland America Line Westours, and Windstar Cruises where she served as a District Sales Manager, and Northwest Airlines where she held a variety of progressively responsible roles.