Page 6 - CIN 2019 European Report
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The MSC Seaview was delivered in early June.

MSC CRUISES

‘Working All Markets’

Gianni Onorato, CEO of                                           “More modern ships give us the oppor-
MSC Cruises                                                      tunity to improve both on ticket and
                                                                 onboard yields.”

“WE are expanding in all our markets, deploying the new MSC      sailings to Canada/New England before transitioning to Miami.
Seaview in South America next winter, adding the Lirica along-      While the 3,274-passenger (double occupancy) Splen-
side the Splendida in Dubai and moving from a smaller to a
larger ship in South Africa,” Gianni Onorato, CEO of MSC         dida has replaced the 1,984-passenger Lirica in China, she is
Cruises, told Cruise Industry News in an exclusive interview.    expected to come back to Europe, being replaced by the new
                                                                 and larger Bellissima, which has some 600 cabins more. To be
   “Obviously, we are also growing in the Mediterranean and      launched next March, the 171,598-ton, 4,500-passenger Bellis-
Northern Europe,” he added, “and we will have four ships in      sima will spend her first year sailing in Europe before moving
the Caribbean for the 2019-2020 season, sailing from Miami,      to Shanghai in spring 2020.
another ship in Cuba and one in the French West Indies.”
                                                                    However, having been named the official cruise line for the
   The Meraviglia will also be in New York in 2019 for two fall  2020 Summer Olympic games in Japan, the Lirica will be de-
                                                                 ployed there for hotel accommodations.

                                                                    Added Onorato: “So we will in effect have two ships in Asia
                                                                 in 2020. We are also calling in Japan now and considering the
                                                                 market for future development.”

                                                                 Worldwide Presence
                                                                    MSC is working all markets globally, according to Onorato,

                                                                 and has almost all nationalities represented among the passen-
                                                                 gers on its ships.

                                                                    “We are gearing up in markets we considered tactical be-
                                                                 fore,” he explained. “Now we look upon them as strategic, like

30	 Cruise Industry News: 2019 European Regional Report
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