Princess Cruises has promoted John Chernesky to the newly created role of vice president, onboard revenue and product development. In this position he oversees the operations and development of key passenger service areas including the casino, Lotus Spa and Fitness Center, shopping program, weddings and the Princess Cruises-branded loyalty credit card.

Chernesky, who has been with the company for 21 years, most recently served as director of onboard revenue.

“John has been responsible for creating and implementing a number of new programs and innovations on the Princess fleet that have significantly improved the onboard product and the passenger experience, so this promotion is richly deserved,” said Tony Kaufman, Princess Cruises’ senior vice president of commercial affairs.

Kaufman added that among Chernesky’s recent successful projects are the development of many new products and services offered in the spas and fitness centers, the creation of the innovative Lotus Spa and Enclave complex onboard Royal Princess, a casino VIP program and the introduction of an integrated shopping host program onboard the vessels.

Chernesky joined Princess in 1992 as an administrative coordinator in the company’s Hotel Services Department and has served in various roles throughout the company, primarily in fleet operations, including five years as director of passenger programs.

He holds a B.S. degree in business administration and marketing from Miami University of Ohio, and recently completed an executive leadership program at UCLA’s Anderson School of Business.