In a celebration of all things British, Britain’s favourite cruise line, P&O Cruises, has chosen the Balfour Brut Rosé from Hush Heath Estate for the naming ceremony of its newest ship, Adonia, in May.

When the ship’s godmother, Dame Shirley Bassey, releases the bottle against the ship’s hull to name the ship officially, it will be the first time that a British sparkling wine has been used in this ancient maritime tradition.

TV wine expert Olly Smith said, "Balfour Brut Rosé is a celebration in a bottle. Gloriously refreshing with invigorating zing and plenty of finely crafted tiny bubbles, this pink fizz is a glimpse of the first rate quality on our shores. Cheers!"

P&O Cruises managing director, Carol Marlow said “It is a fabulous and fitting choice for such a celebration. With a party atmosphere onboard, it is only right that as we toast our newest ship we appreciate the fine quality of sparkling wine we now produce in this country.”

Described as "England's most exclusive Pink Fizz", Balfour Brut Rosé is grown on Hush Heath Estate from three classic Champagne varieties - Pinot Noir, Pinot Meunier and Chardonnay.

Hidden from the world by a giant cordon sanitaire of ancient woodland, the flavour and philosophy of Balfour Brut Rosé owes much to its historic setting. The fine soils, mild climate and long history of fruit growing, has made the Weald of Kent home to the finest vineyards planted in the UK in the last 50 years.

"My aim is to make the finest rosé sparkling wine, comparable with the great rosé Champagnes. The passion and enthusiasm by everyone involved with Balfour Brut Rosé has led to us winning a number of prestigious international awards", said Richard Balfour-Lynn, producer.

In May 2009 Balfour Brut Rosé was awarded a Gold Medal and the first Trophy ever awarded to an English Wine in the Decanter World Wine Awards, the biggest wine competition in the world that year.

Adonia’s naming celebrations will take place in Southampton on Saturday May 21, 2011, with the maiden voyage the following day.

Cruise Industry News Email Alerts