A new cruise line, Croisières M/S Jacques-Cartier Inc., has announced its intentions to start service on the St. Lawrence river in summer 2018 with the M/S Jacques Cartier.

The cruise line is promising so-called “active cruises” (Croisières Actives) on its niche Quebec-flagged vessel.

Passengers will get action-packed adventures, according to a press release, including kayaking, geocaching, zodiac excursions and more.

Cruises will range from five to 10 days in length, and the public can even vote on 2018 deployment online, including homeports and transit ports.

The M/S Jacques-Cartier has a service history as a tour boat for the last 40 years, and is currently being overhauled into a 66-passenger cruise ship.

The vessel will have an observation room, a health and well-being zone, spa, a sauna and a launching area for the zodiacs.

“The M/S Jacques-Cartier will be an environment-friendly expedition ship,” said the company, in a prepared release.

It’s a family business, as President Michel Harvey a fourth-generation ship owner and certified captain and engineer. His wife, Maryse Camirand, holds a bachelor’s degree in Business Administration and is also a certified captain, and is also involved with the start-up operation.


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