Today, Oceania Cruises announced enhancements to its Oceania Club loyalty program including a new Blue membership level for guests to start earning rewards as quickly as their first cruise. Considered the industry-leading cruise loyalty program, Oceania has also added complimentary air deviation fee waivers as well as substantial savings on internet, shore excursions, beverage packages and logo merchandise into its generous mix of benefits.

Current benefits include on-board recognition and membership-level pins, exclusive Oceania Club cocktail receptions and member-only offers. Higher levels also include free cruises, free Canyon Ranch SpaClub® treatments, and a combination of benefits that no other cruise lines provide -- rewarding guests with BOTH shipboard credits and pre-paid gratuities.

“As we approach our 10th anniversary in 2013, it seemed the ideal time to redesign our loyalty program significantly enhancing the benefits at each milestone level and adding a new entry level so that guests can start earning rewards faster,” said Kunal S. Kamlani, the line’s president. “These changes along with both meaningful shipboard credits and complimentary gratuities make our loyalty program truly the best in the industry.”

Oceania’s travel partners recognize that the Oceania Club is one of the most attractive loyalty programs in the industry and often utilize the program as a selling tool.

“While the service, amenities and itineraries are enough to make any client choose to sail with Oceania Cruises several times over, the accumulated rewards that never expire make the decision that much more appealing,” said Denis Lim, President of Cruise Experts Travel.

The new program is effective with the first 2013 sailings.