Hapag-Lloyd Cruises has announced that its efforts in the international markets to promote its luxury ship Europa 2 and its expedition ship, the Hanseatic, have proved successful. The German-based cruise operator achieved a fleet-wide increase of 107% English-speaking guests in its fiscal year 2015, compared with the same period in 2014, it said in a statement.
Karl J. Pojer, Chief Executive Officer of Hapag-Lloyd Cruises commented: “We have been focusing hard on attracting more English-speaking guests and it is extremely satisfying to see our commitment is now paying off. Back in 2014 we were able then to announce strong passenger growth numbers among our non-German-speaking guests and continue to see successful results for 2015. EUROPA 2’s concept of modern and casual luxury, with individuality and flexibility at its core, is well received among our international passengers.”